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Сообщить о проблеме с переводом
Ubisoft, the French gaming giant, was strutting into 2025 like it was about to drop the mic with Assassin's Creed Shadows. They hyped it up as their big comeback, set in feudal Japan with a Black samurai and a stealthy ninja lady, banking on it to save their sinking ship. Investors were like, “This is it, boys, our golden goose!” But then, whoops—the game launched, and the sales numbers rolled in like a tumbleweed in a ghost town.
The stock market went full Looney Tunes—Ubisoft’s shares did a Wile E. Coyote plunge off a cliff, dropping 7% in a single day and wiping out any hopes of a recovery. Why? Turns out, Shadows wasn’t the blockbuster they needed. It hit 2 million players, sure, but half of ‘em were just mooching off Ubisoft+ subscriptions or freebies, not shelling out $70.
Analysts were like, “Bro, you spent $300 million on this ‘AAAA’ game, and it’s trailing Assassin’s Creed Valhalla? Yikes.” Meanwhile, the Steam charts were basically saying, “Congrats on being #1… because nothing else launched that week.”
The kicker? Ubisoft’s PR team was out there tweeting like, “We’re #1 on Steam, baby!” while investors were panic-selling their shares faster than you can say “microtransaction.”
The stock tanked so hard it erased a brief spike from a Tencent deal faster than you can say “culture war backlash.” Gamers were mad about everything from Yasuke’s historical rewrite to the game’s buggy AI, and Japan’s parliament even got in on the roast, raising fears of a ban. Ubisoft’s now staring down a future where they might have to sell their IPs to Tencent just to avoid becoming a footnote in gaming history.
Wow wonder where this data is for Ubisoft and AC Shadows... Oh that's right they wouldn't put this out there because it would show that it failed.
Bro literally has zero idea of anything remotely resembling finance
Sorry to say to anybody who bought this but, Ubisoft duped you into fighting some stupid culture war to distract you from the fact that the game is the same slop its been for a decade and they intend to steal it from you in a few short years because of their increasingly intense push against players owning the products they buy. But I hope it was worth it to own all 11 people who's problem with the game was that Yasuke isn't Asian. Hopefully you at least use this knowledge to not spend another couple thousand dollars in microtransactions on a single player game as to minimize your losses when they take this game away from you.
writing an extremely cope comment finishing it with "its just cope" is mad work
Ok, im sorry for this, but you are the one to talk. Half of your comments in this forum have word "cope" directed at someone in one way or another.
You really dont want to go down that route.
Edit: I just noticed, YOU EVEN HAVE IT IN THIS COMMENT.
Wasnt the same type of argument made for Veilguard?
I digress, we dont have sales numbers on consoles either way.
People keep saying that its a console franchise, but there is no sales numbers or even player count on consoles to back that up. We can only trust Ubi on this one, but when considering their history with false advertisement (looks at watch dogs and first division), frankly, i dont believe them.
The only metric we have is 3 million players and thats it. After that: radio silence.