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I really don't like it either as it irritates me.
But that's kind of the point - to us it irritates, to others it's the OPPOSITE. It can be soothing or intriguing.
That's the beauty of sound - it REALLY is one of our senses that really nails straight into our subconscious. It's one of the reasons I studied audio engineering because I loved doing certain tricks to mess with your mind.
The brain is a wonderful thing and you can EASILY fool yourself, especially by audio. It also works slightly different to other senses too.
For example, you can look at a "tromp l'oeil" poster and spend a while trying to see the trick. Once you got it, great, but you can return and spend time again trying to find it.
Not so much the case with audio. Your brain tends to remember things easier.
I can demonstrate easily.
Go to Youtube.
Search for The Beatles "Strawberry Fields Forever" - the official single version.
This song was made from two different version spliced together. They were quite different.
Find the join.
You likely won't (unless you already know).
Now if I tell you it's between 59 seconds and 1 minute on the nose, you'll now listen to it and spot it instantly.
And now EVERY time you hear it you won't forget - you can't UNHEAR things.
So ASMR can be a bastard if you don't like it, but don't diss it for those that do, because they REALLY like it.
a feeling of well-being combined with a tingling sensation in the scalp and down the back of the neck, as experienced by some people in response to a specific gentle stimulus, often a particular sound:
Tingly feeling in your scalp and spine, combined with a sense of euphoria. It feels uplifting, almost spiritual.
I get it when I find a new song I like. I have a music thread and some songs in there give me ASMR. Unfortunately listening to the same song over and over kind of burns me out and stops giving me the same "high"
I think the first time I really noticed it was watching the opening to GitS:
https://youtu.be/QxkMzn4et2U
Just because it's popularized in recent years doesn't make it a "young" thing.
All ages use it, if it floats their boat. It's not something disparaging either - there's fact behind it.
That's a fair point.
As this is a trick to fool the mind, your mind gets familiar with it and it has less effect.
I feel the best approach might be use it sparingly, and try and mix it up with other examples to vary it.
It used to have the perfect white noise.
Especially when there's some weird unknown channel fading in and out.
It's no different really to any music you don't like that others do.
Maybe a bit more visceral but still similar.
I cannot stand it at all, and some even brings me out in goose pimples, but I love the fact it exists because I know it works for some.
It's a bit like (ironically) the evolution of the word "meme," where the most popularly recognized example of a thing (in this case, humorous viral images on the internet) became what people think of when they hear the term at all now, even though originally it very broadly referred to any kind of transmissible unit of cultural information from ideas to concepts to behaviors to styles, etc.
Such is the plasticity over even very shorts time frames of etymology I guess. But it's strange to know I'm someone who involuntarily experiences ASMR when someone rakes their leaves outside, but if I say that then people's minds go to a very different place I wasn't even in the same ballpark as lol.
https://www.youtube.com/watch?v=mKCieTImjvU
It's life as it's finest.