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No, they're duping the mark into sending them a copy of the email confirmation for the trade. Presumably they use some kind of OCR software to scrape the confirmation link out of the image, copy it into their browser and authorise the trade from their end. With any luck escrow should make this particular scam much more difficult.
a screenshot alone will not do the job, they hope they find the link anywhere because your mouse was over the button, if not they will tell you to click "Trouble viewing this message? Click here." thing and then make a screenshot of that.
OCR is text recognition, when the link is nowhere visually written in the email, then they cannot see it and it is not written anywhere. the browser url bar will display it or if you had mouse over button, the statusbar.