So Ubisoft sold on 1 million players congratz

[Master Blaster]

I mean its nothing to sneeze at, however the development costs are estimated to be about 350 million, 1 million players means they have to sell 7,783,673 units. So depending on if people were given keys or get in on Ubisoft+ the results could varry, Heres the breakdown.

To estimate how many units of Assassin’s Creed Shadows Ubisoft would need to sell to break even on the game’s development costs, we’ll need to make some reasonable assumptions based on the information provided in the X posts and related web results, as well as industry standards. Let’s break it down step by step:
1. Estimated Development Costs
The web results indicate that Assassin’s Creed Shadows has an estimated production budget of $250 million to $350 million.

Additionally, Ubisoft’s CEO, Yves Guillemot, confirmed an extra €20 million (approximately $21.5 million USD, using an exchange rate of €1 = $1.075 as of March 2025) in development costs due to delays, pushing the total potential cost toward the higher end of the range.

For simplicity, let’s use the midpoint of the estimated range ($300 million) plus the additional $21.5 million, resulting in a total estimated development cost of $321.5 million. This is a conservative estimate, but it accounts for the reported figures.

2. Additional Costs to Consider
Development costs are just one part of the equation. Ubisoft also incurs marketing costs, which can be substantial for a AAA title like Assassin’s Creed Shadows. Industry estimates suggest marketing budgets for major games can range from 20% to 50% of development costs, or $60 million to $150 million for a game of this scale.

Let’s assume a conservative marketing budget of $60 million, bringing the total cost to break even to $381.5 million.

Other costs, like distribution, platform fees (e.g., Steam, PlayStation, Xbox take a 30% cut), and physical production (if applicable), could further increase the total, but we’ll focus on development and marketing for this estimate.

3. Revenue Per Unit Sold
The price of Assassin’s Creed Shadows varies by edition and platform. The standard edition is typically priced at around $70 for new-gen consoles (PS5, Xbox Series X|S) and PC, according to the Ubisoft Store.

However, Ubisoft also offers the game through Ubisoft+, a subscription service, and other platforms like Steam and Epic Games Store, which might affect revenue per unit. Additionally, platform holders (e.g., Sony, Microsoft, Valve) take a 30% cut of digital sales, leaving Ubisoft with $49 per unit after fees for digital sales.

For physical copies, the net revenue might be slightly higher (e.g., $55–$60 per unit after retailer cuts), but digital sales dominate the industry, so we’ll use $49 per unit as a conservative average.

4. Break-Even Calculation
To break even, Ubisoft needs to generate $381.5 million in revenue.

Dividing the total cost by the revenue per unit:
Units needed=Total costRevenue per unit=381,500,00049≈ 7,783,673 units


Now I am not taking credit for this, thanks to AI doing these equations is much much easier and yes you can check the info it is correct, ever since they added GROK to twitter finding so much information is easy and most arguments can be settled with logic. Of course trolls will still be trolls but this is actual information.

Now my personal take? I don't think they are gonna break even, if in the first week you don't see it hitting the 6 million mark from the amount they have now so 7 million total I don't think the investors will be happy, its probably not enough to satisfy the investors unless they reach that minimum. And I know people will jump back and say things like "OH AI isn't reliable thats not an argument...thats not facts!" ....get real, AI depending on the module being used...I know Python is pretty popular...anyway AI can gather and compile data and information in a much larger capacity than a human, but if you want to dismiss this information as invalid go ahead, you'll experience first hand the reality of the situation one month from now anyway.

[Geeks On Hugs]

Escrito originalmente por Master Blaster:

So Ubisoft sold 1 million Units congratz

Gratz Ubisoft!!! It's a well earned success! :D

They did everything right and I attribute a lot of their success to embracing the Steam ecosystem which most gamers love.

[MonkehMaster]

Escrito originalmente por NerV:

Also they had a promotion over like 3 months that if you buy a new Intel CPU you got a free copy on Ubisoft connect. That is how I got my copy, no way I would have bought it, same thing with Valhalla.

eww, sounds like they were working with Microsoft to push expensive hardware...

[MonkehMaster]

Escrito originalmente por Geeks On Hugs:

Escrito originalmente por Master Blaster:

So Ubisoft sold 1 million Units congratz

Gratz Ubisoft!!! It's a well earned success! :D

They did everything right and I attribute a lot of their success to embracing the Steam ecosystem which most gamers love.

you aren't trying hard enough..

[Five Pebbles]

Lmao. The anti-wokers are literally just moving the goal-post now. It was "Go woke, go broke". Now it's "They've only 1 million sales so far" which by the way. Is a LOT of SALES for not even a WEEK

[MonkehMaster]

Escrito originalmente por SHINPAKU:

Escrito originalmente por Geeks On Hugs:

Gratz Ubisoft!!! It's a well earned success! :D

They did everything right and I attribute a lot of their success to embracing the Steam ecosystem which most gamers love.

Ubisoft is racist and dismisses the Japanese and their concerns. They turned Yasuke into a stereotype and had some of his openings be literal hip-hop because of course that's "black culture" to these people making the game. Yasuke if anything should have had traditional African songs.

Another high note, the Japanese are concerned about copycat attacks mimicking Yasuke's actions in the game committed against cultural pillars in their community, especially after that freak Johnny Somali was there.

They did not ask permission from any of the temples to use them and had them being desecrated and burned in the game. Accurate models of existing shrines turned into digital effigies of attacks against Shintoism. They made merchandise of broken Torii gates, which are sacred to Shintoism. I can make an entire list of Ubisoft's ridiculous dogmatic attacks on Japan and their people.

agreed, people seem to like pushing a narrative of it being a character of color... which it isn't.

for Japanese it's about the blatant disregard of their culture and history.

for everyone else, it's about Japanese concerns and its about a game company, in current times, choosing the worst time possible, to pull w/e stunt they though was going to earn them praise.

not to mention the constant forcing of these extremist, sexist and racist dei firms, of an initiative that was great for it's cause back in the day, yet activist took it over and ruined it.

been around since before these firms existed.

beyond that, this company failed it's fan base.

[Why Hello ☻☻☻]

Escrito originalmente por Five Pebbles:

Lmao. The anti-wokers are literally just moving the goal-post now. It was "Go woke, go broke". Now it's "They've only 1 million sales so far" which by the way. Is a LOT of SALES for not even a WEEK

Anti-wokers are not saying that, it's not even 1 million sales, only players.

[MonkehMaster]

Escrito originalmente por Five Pebbles:

Lmao. The anti-wokers are literally just moving the goal-post now. It was "Go woke, go broke". Now it's "They've only 1 million sales so far" which by the way. Is a LOT of SALES for not even a WEEK

no it isn't and anyone whose been around gaming since the beginning, or even on steam since it released, have a much better grasp on what's good and isn't, 1 mil players is not a good number, no matter how much you deny and spam the forum about it

[Sleepysteve]

If they sold 1 million copies they would no doubt be jumping for joy since it would mean they would be losing less money, but they haven't. Given enough time I could deff see them making that number though, lots of console players willing to line up for the next serving of slop out there. Pretty sure they need to sell about 4 million copies to cover development costs however ;)

[Shtutik]

Ubislop does damage control and mad lefties eat that slop once again they never learn

[Stuntiz]

#1 selling game on Steam, GLOBALLY, just saying

[CzUSMC]

All the devs are going to get fired and Ubisoft will have to sell off their assets to tencent. Tencent will probably make a 10 times better AC game anyways. Chinese devs don't care for this woke trash in games. They will make a better AC game. AC Shadows is a complete and utter failure. Ubisoft stock down 9% in a day since release and down 79% over the past 5 years. Its over.

[Dai Shogun Gaim]

Escrito originalmente por Stuntiz:

#1 selling game on Steam, GLOBALLY, just saying

So was Failguard, just saying

[Rune]

1 million players does not equal 1 million sold.

The game needs to sell something crazy like 8-9 million copies to break even.

[DefectiveByDesign]

Escrito originalmente por SHINPAKU:

Escrito originalmente por Geeks On Hugs:

Gratz Ubisoft!!! It's a well earned success! :D

They did everything right and I attribute a lot of their success to embracing the Steam ecosystem which most gamers love.

Ubisoft is racist and dismisses the Japanese and their concerns. They turned Yasuke into a stereotype and had some of his openings be literal hip-hop because of course that's "black culture" to these people making the game. Yasuke if anything should have had traditional African songs.

Another high note, the Japanese are concerned about copycat attacks mimicking Yasuke's actions in the game committed against cultural pillars in their community, especially after that freak Johnny Somali was there.

They did not ask permission from any of the temples to use them and had them being desecrated and burned in the game. Accurate models of existing shrines turned into digital effigies of attacks against Shintoism. They made merchandise of broken Torii gates, which are sacred to Shintoism. I can make an entire list of Ubisoft's ridiculous dogmatic attacks on Japan and their people.

While Ubisoft released a day one patch on shrine desecration, the entire narrative around Yasuke is disrespectful. Especially the romance options. Then the in game assets have their own problems.

I have heard ten cent owns part of Ubisoft, and a large part has been outsourced to China. China is particularly racist against the Japanese and black people. They also dislike wokies, who have their own Chinese term, and probably sabotaged the game on purpose.

It's highly likely people making the game, due to high number of examples, are extremely racist, and hid the racism through game content.

A similar example would be The bored ape yacht club, which claimed to not be racist, but was wholly based on racist dog whistles hidden like an ARG.

That is exactly like assassins creed. They're claiming it's not racist, while the game is chock full of the most offensive racism seen for decades, which is hidden by being obtuse enough normies don't see it.

The problem is this can't be hidden over the internet, and Ubisoft and their defenders are pretending what we see isn't there. Which doesn't work. Get rid of the racism Ubisoft.

[H.U.N.K]

Escrito originalmente por Orge Lambart:

people trying to cheer on Ubisoft's demise because they dared to put a black man as the lead character... oh the horror.. give me a break.. same people who hated GTA San Andreas because Carl was a black dude and used the excuse, but it's not the mafia... as if GTA was about the Mafia, sure you took some jobs from the Mafia but the game wasn't about the Mafia..

I wouldn't even wise for Ubisoft to struggle, I mean their games rock, now if only I could figure how how to start this game, it's confusing my simple mind..

I'l try and be as nice as possible by not roasting you for your complete lack of awareness but first off GTASA was a hit game and secondly Ubisoft already has games with black assasins creed protagonists Aveline de Grandpre and Adawale both games were well recived and nobody cared they were black as one was set during the slave trade and the other was in Louisiana both characters were well writen back when ubisoft had talented writers not talentless DEI hacks and both characters made sense in the world they were in.

Where as Yasuke is a Joke a DEI insert with tublr level writing and is a total insult to anyone with half a brain.