The Market

[[PBS] epsilonion]

Can someone explain the market screen please.

Some are highlighted, some are not, some have a pin on them, etc

Then theres the percentage market share etc, is 110% better than 90%? is having some competition better?

[Greif]

Correct me if i'm wrong, but

Green (highlighted?) squares mean you score well in that market, while red means you do not.
The percentages also show how well you score, and the pins are which markets you choose to sell to. Pinning a market also allows you to see a preview of how you score in that market in the car designer, giving you an idea of how what changes affect your score.

[Killrob]

The pins are only what you choose to show in the left-hand panel, they have nothing to do with sales, or do you think the dealership asks people which demographic they belong to? :P

The upper value is competitiveness score, 100 meaning you are just as good as the best cars in that category. The % number is the affordability, how many people in that demographic could afford to buy your car at the present markup.

[Greif]

Well, when I bought my WRX, the dealer sent me through a rigorous exam complete with water-boarding, lie-detector testing, and solitary confinement to ensure that I was part of the Fam. Sport demographic. So yeah, I would.

[Killrob]

Αναρτήθηκε αρχικά από BigBlackNerd:

Well, when I bought my WRX, the dealer sent me through a rigorous exam complete with water-boarding, lie-detector testing, and solitary confinement to ensure that I was part of the Fam. Sport demographic. So yeah, I would.

:D Finally a car dealer doing it RIGHT, right?

[El Rushbo]

Wow, that's all? When I bought a used car from the Ford Dealership I had to deal with jumper cables, and two strung out mechanics equipped with a pair of pliers and a blow torch. After which I was deemed to fit within the desired category of my car.