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I’m assuming the world map will get much more complex in the future, because regional just doesn’t cut it.
USA, Canada, and Mexico are all in North America and have very different tastes and requirements. What flies here in Canada, often turns off American buyers, and we’re much more fuel economy centric up north. While we like hatches, vans and wagons, the states like coupes sedans and pick ups. Mexico is altogether different from both.
And that’s just a three country continent.
Asian markets all have very different rules and regs too, China likes long wheel base versions of things, kei market in japan, Korea being left hand drive...
Europe is all over the place too. UK car enthusiasts are very different from autobahning Germans. The French like itty bitty hatches or massive but attractive hoatmobiles, and nothing inbetween.
I can go on an on.
But even if we just look at demographics as they are now. What constitutes a good large delivery van in one country may be different in another. In Canada we want torque and efficiency but low displacement, without turbo lag. US drivers want low revving V8’s and towing capability. Mexico likes little diesels with massive vans wrapped around them.
I appreciate that the markets are well divided in this game, but I’m thinking we’re going to need more like, 15-30 countries. Not 5.