Zero car sales?

[plotz]

Hey everyone,

I've just bought the game after playing the demo a few years back and started a campaign.

I've now constructed a lightly underpowered people mover, hit target demographics at about 70% and produced the car. Factories are in operation and waste huge amounts of money.
The year is 1952 (1946 start + engineering time) and I am selling zero vehicles despite having two trims (family basic, fleet basic). These are very big markets for the country I am in (Gasmea).

I think I need some help. Is there any button I have missed, or another profound reason that I haven't grasped so far?

Thanks in advance!

[plotz]

Points, not percentage is the demographics score I was writing about. Sorry. My problem still remains, sadly.

[Admiral Obvious]

70% competitiveness is simply not that great. That means that your car is about 30% worse than the competitors. You're also going to need market awareness, which you won't get by selling at 70% competitiveness.