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Would be nice to do, but...
The buy button is just an extra, the main objective remains: being able to easily share a game.
For example.
http://store.steampowered.com/app/31280/?snr=1_7_15__13
But equally obvious, when you try to convince people they should have a look, you first need to catch their eyes. Having the gallery for this game, the price and the metascore would have a bigger impact.
Many people still don't know about Steam, or just ignore it. That could bring them to discover the nice prices, the unknown indie games etc etc.
So, you want something like how Steam does Youtube video links?
https://www.youtube.com/watch?v=Zr4JwPb99qU
But it would be the slideshow from a steam game page ( vith X videos and Y screenshots ).
The videos could be played from within the page.
An extra slide could display some extra informations like metacritique, editor name, gamepad support, minimum configuration etc etc.
And at the bottom, a price indication "12€ ( 50%off for 2hours )" and some redirection button "See on steam".
That sound like something you would have to code on your own.
I don't think they will do it since there are over 2k games on Steam. It would take a lot of time and resources for them to implament.
Good luck with that.
Atleast they will better now what it is you are asking for.
This is actually little work in my opinion ( except maybe about the bandwidth ).