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I think the evidence now is there won't be any events again, and it is only a loss for nostalgic reasons.
Other sites and games have the events, we will still turn up in hope but after 6pm on the first day there will be nothing to see. Meh and leave.
I even have to remember to get the cards every day from a couple of years ago, that was quite shocking when I forgot about the Steam 'event'.
I'm at other more interesting places than Steam during December and most of the rest of the year now and terribly I get a 20 year badge in 2 years.
Obviously the wrong demographic Valve aim at, although you would have thought that the developers of the puerile tripe that Fortnite would be as well.
Just goes to show.
well 10 years ago you probably didn't own nearly 1,400 games.. sooo... the options for what you could buy and might be interested in (but didn't already own) would have been greater back then.
Yep. Steam sales are only ever interesting for people either new to Steam or for that new game released this year you didn't get on launch that might finally be worth it to you now. The majority of the stores products older than a few years now lives at the same 50 to 75% off they were selling for 6 years ago. They need to be getting more interesting with bundles or more aggressive discounts. But it's been this way for a long time now so I don't see anything changing.
Too bad this is not really the case, they are not giving anything away for free tho. EGS paid for them already.
Unlike EGS, developers/publishers actually give away their games for 100% here and there on Steam, and over the years there have been well over 500+ games that have done this (and some multiple times).
It's easy to be superior when you don't care about losing money, over a billion dollars lost so far by the EPIC store and they are still hemmoraging money like crazy.
Sounds just like Moviepass and their business philosophy, feel free to google what happened to them.....
Why aren't 59$ games priced at 99 cents? You refuse to give us free games because you are greedy corporate tycoons!
We have yelled and screamed hard to diversify the marketplace in the name of anti-monopoly in hopes of driving competition amongst retailers and making them race to the bottom so we can buy games for ridiculously low prices that end up damaging developers yet you still won't budge!
Your events suck, we will always nitpick at anything you organize for the community and you brazenly still organize them and try to get people to participate.
See this!? *waves 4 dollars in the air* I am taking my money elsewhere!
I will NOW create threads to FIGHT you, to TELL others how my I am OVER Steam sales, how BETTER I am for not using your store and CAPITALIZE words on them because that is what I believe FORCES others to AGREE with me!
This is the end of Valve!
And then all of Reddit stood up and clapped...
You can't dine out on what you did decades ago, you have to innovate and move forward or you become some irrelevant has been who has nothing more to offer than boring stories of what they did between 1998 and 2009.
It is 2021, Yesterday's Man is quite literally only yesterday things move so fast, decades is an eternity.
Steam events used to be an event, a spectacle and something to engage with, you logged in every day like clockwork to see it and take part.
Valve lost the retail war years ago, no savvy gamer buys from Steam and hasn't for at least 7 years and now they aren't even bothering with the fanfare any more.
It is like turning up to see some old bloke sitting in am armchair with his slippers on, pipe in hand reading a paper. Scintillating.
I don't care about game prices, I will get them elsewhere and have done for those 7 years, but an animated yeti gif? That is all that is left of the 'creativity' of Valve?
Thankfully back in the real world other companies make more effort and there are still interesting things to do daily in December.
Game prices are a good diversion though, it gets them off the hook of the now total loss of the spectacle.
Back to my backlog of hundreds of untouched games ...
Being on the Steam front page during a sale resulted in some juicy sales numbers.
Thing is visibility changed over the years. With the rise in popularity of streaming and the increase of third party key resellers developers got a wider array of tools to earn that visibility without that need of deeply discounting their games.
Having your game featured by a famous streamer could get you more sales than a deep discount. Another factor is this one:
Now there's dozens of different storefronts you can get visibility from without having to compete that hard with every other dev. You can spread your visibility amongst way more stores than just Steam, that makes easier not having to go so far into the deep end of the discounting pile.
And Indie bundles predated the deep end of the discounting pile. That's the place where now games go to be '90% Off'
It's kind of a symbiotic process. Users adapt their habits to game sales ('Wait for flash deals', 'don't buy unless it's 75% off') and devs adapt their sales to user's habits.