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Another thing that can help get your star ratings up in several of the career scenarios is to close the zoo to empty it out once you have the right infrastructure in place, then re-open once most visitors are gone.
This clears out all the old visitors with lower stats from before you put everything in place. It can give you a massive star rating boost doing this.
Obviously not something you can do if you are already low on funds though, as you bleed cash for a few months while the zoo is closed and emptying out.
BTW. Guest entrances generate free electric over a wide area, and you can now have as many entrances as you like, saving a lot of money, at least in the zoos you can actually modify.
The animals themselves just need to be viewable from the visitor viewing area, distance to the animal itself isn't a factor for the education.
I'm telling you, if you have them all placed correctly, it's because you need to research the animals more. Lack of research is the single biggest reason for a low education rating assuming you have speakers, education boards and conservation boards liberally throughout the zoo.
I remembered a few things about that scenario (been a long time since I completed it), but for your money issue a few tips:
- Make sure you have added enough donation bins. I remember it did NOT have them placed appropriately on existing habitats but also did not remind you that you should add them.
- Check your staff expenses. Did you over train too many keepers and vets? My rule of thumb is to never train keepers more than 3 stars (and even that only rarely, for larger multi-animal habitats) and only 1 or 2 vets above 1 or 2 stars (for research). Neither of those positions is cost efficient when trained up too high. I seem to recall that scenario may not have allowed new hiring...so this one requires a restart to correct if that is the case.
- Check your feed expenses on the Zoo-Animal-Food tab. You may have just one or two habitats which is just too expensive for where you are currently have your zoo at in terms of income. Get rid of that animal for the time being until your zoo is more profitable.
- Make sure you have gone through all the vendor drink/food shops and added "extras" and increased cost accordingly, to make them more appealing to guests and also more profitable. Also that you've turned them all on...I recall that scenario had a lot of them "off" due to power issues. Also, sell a few of them if your guests are overly satisfied on hunger/thirst. I also recall that scenario had more of them than was actually needed.
- Deleting flora and rocks on that map, as I recall, costs money (rather than adds money) so if you did a lot of that rather than just "move it somewhere else" as you set up new habitats, you spent a lot of money that you didn't need to.
Ultimately you may just need to start the scenario over and be much more careful about how you spend money early on and more deliberate/slow in building it up so that you never get into your current money issue in the first place.
I remember having to restart that scenario over to get gold (back then the only difficulty was hard mode). My first attempt was just a failure that I couldn't dig back out of. Which may be where you are at.
It actually says the animal needs to be nearby for education boards to be effective. It says it via one of those tips while the game is loading. And as I say, if you click on a guest looking in to a habitat, it will say if they have a good view of the animal or not. When they are thinking their view is not good, their education bar does not move.