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In general, I think the subscription is good because it actually keeps a lot of trolls away. It's much more pleasant for players than back then in F2P.
If you paid only for the time spent in game, most people would try to minimalize their time spent in game and would only log in when needed, so you would kill any activity in the game. It would be more sensible to make it daily-based instead of hourly... but still it would put the bussiness at risk as it is much more advantageous for the custommer than the company.