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at which difficult levels are you playing?
I usually start with dozens of small creative offices until my budget is +1000$ daily than I go to add some small restaurants and some small shops.
Then I go to medium medical offices than residential tenants.
I use a lot of contracts and one loan at time.
Start small and add utilities only when needed.
Never raised rents in hundreds of hours of play.
Disclaimer: this is not the best strategy. But it's simple and very secure.
You can even prioritize offices by type and further reduce the services they require if you are desperately short of cash.
When I play, I never raise rents. In fact, I generally lower them on shops & restaurants so that the tenants will stay in the building to fulfill the needs of the offices and apartments.
The beginning of the game can be a little slow, but as you build up a solid tenancy, you'll have a nice profit to draw from each day.
Hotels work a bit differently -- you should have events running daily to maximize your room bookings. (And guests don't seem to mind higher room fees).
Hopefully this helps a bit. If not, I've done nearly all scenario playthroughs on YT, just search for my name, and hopefully you'll get a good idea of how to start your building profitably :-)
Your playthroughs actually helped me a lot with my tower. I definitely had to subscribe, Thanks!
Hard mode is hard.
Because you can't. The second you do, tenants get pissy and move out, especially on hard where being profitable is much more of a slog.