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Its bad enough to be precedent setting, for sure. If enough people spend enough in the shop for the pitiful amount of gameplay available, other studios will take notice and games releasing with 2 hours worth of gameplay content and hundreds of $ worth of shop items will become more common.
I prefered paying full price for a full multiplayer game with no store and coop mod
Realistically if the MP was truly free, the campaign should have been $40 or $30.
Make a good game with good progression and charge fair prices in your store and you will succeed. Too many devs have not figured this out it seems.
I honestly wouldn't even care personally (since that ship has sailed and gaming as we once knew it has been consigned to a future of this kind of model going forward almost no matter what we do at this point,) if I could just ignore it and play.
But the progression system directly incentivizes playstyles that impact my enjoyment. And that progression system exists in the service of the shop. That's the problem. Not monetization in and of itself. (And that's before even getting into how restrictive customization is in the game due to their desire to sell individual colors, locked to individual armor cores, to me.)