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Rapper/streamer that charges obscene amounts to stream and talk up games.
War Thunder devs said this video cost them less than what some of the Twitch "streamers" wanted to stream their game last they checked.
Even Baggins, arguably their biggest unpaid hype person, isn't too optimistic about the game, at this point. He still seems to enjoy it but he is understanding about why people are leaving.
I mean, i have actually never heard of this tpain person but when he gets sponsored and subsequently craps on the game I have new found respect for him.
https://www.antarestech.com/community/vocoder-history
Do you have a link to one of these sponsored videos?
Dropping videos for beginners for a game that just expanded to consoles makes sense.
edit: but sometimes word-of-mouth still functions and now I know. and that's excellent.
If they knew the first thing about their target audience, they wouldn't be paying for marketing from celebrities their audience has never even heard of.
Then again, maybe they know, and they would rather let the game dei than see it succeed if it means they had to acknowledged the importance of a specific identity group that they would rather pretend doesn't exist.
So we can thank T Pain for allowing donkeys to bray so melodiously into a microphone... XD