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Why would they put it on sale?
Which at an estimated 7.4 million copies sold, is equivalent to 51.7 million dollars. Their last couple of games only got them tens of thousands of dollars, so I'm sure they're beyond thrilled right now.
That would also mean a lesser cut for Valve and more for the devs/pubs by exceeding the sales for the new tiers...
https://steamcommunity.com/groups/steamworks/announcements/detail/1697191267930157838