Bad color?: MSI Optix MAG24C

[Double Deez Nuts]

How can i turn up the color on this monitor? It doesnt even look possible. The only things in its menu are brightness, contrast, color temp, and gamma.

What is contrast anyway? It just looks like a 2nd brightness option to me.
either way the color quality is really poor on standard mode, and RTS just hurts my eyes

[humboldt]

enter the menu->select "image"->select "color temp"->select "user"->adjust the colors...
if this is not the right thing, turn up the contrast.