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Event on the other hand means exactly that. You get to play the game free during the event, after which you need to buy it to continue playing.
CSGO is a bad example since it's free permanently.
Past examples that I can remember where the game is priced but given out free permanently include Little Nightmares, Company of Heroes 2 and others.
"Free weekends" tend to be 'free during the period only'
There are some free giveaway events, though those tend to be less frequent