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Hopefully you eventually read your own article you posted and then you will eventually realize that your own article even tells you that FOMO is a part of artificial scarcity
But yes, when you can't refute the facts that you yourself even linked retreating is a better solution rather then continously arguing a nonsensical claim.
I just read that article and it was pretty clear. FOMO is the goal of artificial scarcity. You implement artificial scarcity to create FOMO. I mean you aren't making things artificially scarce for no reason. It's very clear in that article so no idea why people are trying to argue over that.
I also skimmed thru this thread and no one was even talking about FOMO or mentioning it until you started going on about it claiming people don't know what it is, so not sure what your going on about..
I mean its pretty obvious that just removing a game randomly isn't going to boost sales for other games. I'm not going to go out and buy the developers other games because they removed a really old one.
Now if i KNEW a game was going away and I was interested in it i'd be far more likely to buy it. Although I can't think of any game on Steam who has ever done this to create artificial scarcity. I mean I wouldn't be surprised if you can find one or two out of all the games on Steam that exists, but its definitely nowhere close to being the reason the majority get pulled.
Umm are you ok? I never even claimed in the first place that they were the same. I specifically said
The exact same thing your article even says
The act of making a game scarce or limiting it generates FOMO, but it only works if people know that its an actual possibility. You can't fear something you didn't even know was a possibility afterall.
You are just proving my point, that they are related but not the same thing.
FOMO stands for the Fear of Missing out, its the goal of artificial scarcity to create that fear so people buy a product. Its why games have versions called LIMITED editions, and the like.
The mind boggling part is that to have a fear of missing out requires knowledge of missing out. Otherwise you can't generate the fear. Its like a fear of being arrested when you didnt even know you did anything wrong. It can't exist without the knowledge of what your supposed to be afraid of.
Sorry but that was already disproved, again by your logic every product in the world has "uncertainty" because it could theoretically be removed. That isn't a marketing approach.
FEAR comes from KNOWING you will lose your ability to buy a product at some point, aka the Disney Vault I already used as an example and your own article used.
Again read your own article
Note how it even tells you "By deliberately and strategically"
Its a deliberate set of steps to create the fear, that makes people think they will lose out. Without those deliberate steps just because a product might go away doesn't make it artificial scarcity, it just makes it normal scarcity as ANY product can eventually go away.
Marketing requires COMMUNICATION, its not marketing to remove a product with no notice. Hence why your own example includes the disney vault like I also mentioned where disney made sure people were aware movies would go into the vault. Or like Super Mario All stars where they made it clear the game would stop production.
And once again your lack of reading comprehension betrays you. That is referring to the SELLERS, NOT THE BUYERS.
The sellers are deliberately and strategically inducing a feeling of uncertainty in the buyers.
As for Disney, the uncertainty comes NOT from knowing when it goes into the vault but the uncertainty of when or if it will come back out, as well as they ability to obtain it at such time that it does.
Yes, I never said otherwise. Can you answer who the TARGET of the sellers marketing is?
Yep, again, no one has disputed that, so not sure why you keep trying to argue it. The sellers are deliberately and strategically inducing a feeling of uncertainty in the buyers by marketing that their product is only available for a limited time.
Afterall the entire point of marketing is to communicate to your customers and get them to buy your product.
I mean not sure why you keep repeating stuff i've already said and trying to act like its new info
As already stated they make sure people knew their movies would go away , because without the knowledge they could miss them there was no fear to motivate them to buy it.
Although since your not aware they also have repeatedly given exact dates for when items go into the vault to make sure people know.
And people think Early Access is risky.
Early Access seems less risky to me, because at least you know that they are planning to update and fix their game.
Spec-Ops disappeared without even an GOG forum announcement from CD Projekt RED on February 2nd.
No one cares about Disney. "They are a dying race. We should let them pass."