Install Steam
login
|
language
简体中文 (Simplified Chinese)
繁體中文 (Traditional Chinese)
日本語 (Japanese)
한국어 (Korean)
ไทย (Thai)
Български (Bulgarian)
Čeština (Czech)
Dansk (Danish)
Deutsch (German)
Español - España (Spanish - Spain)
Español - Latinoamérica (Spanish - Latin America)
Ελληνικά (Greek)
Français (French)
Italiano (Italian)
Bahasa Indonesia (Indonesian)
Magyar (Hungarian)
Nederlands (Dutch)
Norsk (Norwegian)
Polski (Polish)
Português (Portuguese - Portugal)
Português - Brasil (Portuguese - Brazil)
Română (Romanian)
Русский (Russian)
Suomi (Finnish)
Svenska (Swedish)
Türkçe (Turkish)
Tiếng Việt (Vietnamese)
Українська (Ukrainian)
Report a translation problem
You see unlike digital copies, physical copies COST you money for every nano second they exist in your inventory. From depreciation costs, to just the cost of holding it in your warehouse, every second that ticks away means you're spending more moeny on it. Which is why after release physical copies go on a fire sale. Retailers do not what this stuff on their shelves. Its costing money and opportunity cost of having something else that would sell instead.
Digital copies have no such problem. Whether I need 5 copies or 5 million, it takes up the same amount of space. Zero. There's no distribution or manufacturing cost I need to make up for. No depreciation cost I need to get rid of. If my game is selling well, like Fallout 4 is, I have no need to fire sale it. People will buy it from Steam at full price as evidenced by the fact that Fallout 4 and its Season's Pass are currently in the top 20 of Steam revenue.
The reduction of price on the physical distribution side is an INVENTORY CONTROL problem.
Digital distribution doesn't have that problem and thus the price of the game can more accurately reflect the demand on it. Which is why CoD games almost never go on sale. Which is why ARMA2 was 75% all the time, up until the DayZ mod at which point the next sale was 33% off. They were able to change the sale price and the price of the game to more accurately reflect teh demand on the game. Something that would be impossible in retail.
Steam is a client and cannot think anything. Publishers set the prices on Steam. Besides, there's sales happening all the time, every day of the week.