Do you think Valve's 30% cut of sales is too high?

[muckymucks]

I just read that Epic Games plans to give 100% of revenue of new games to publishers in the first six months for exclusivity on their platform, then take their regular 12% cut after that. Which got me thinking if Valve was too greedy taking 30% of sales.



https://www.rockpapershotgun.com/epic-will-start-offering-devs-100-of-revenue-for-epic-games-store-exclusivity

[nullpo]

valva can cut 30% exactly because valve knew most game sales go through here. Like for example right now I sell in online platform. Pre 2023 the online platform charge like 3%. Now they charge 15%. I still have to sell it there anyways, because most online traffic in my countyr go through that online platform.

[Komarimaru]

Just more money for Epic to lose, funny how they are trying to target Game Pass as well though.

[muckymucks]

Originally posted by Komarimaru:

Just more money for Epic to lose, funny how they are trying to target Game Pass as well though.

Competition ultimately benefits consumers. I only have loyalty to myself. Valve, Epic Games, and Xbox can eat each other. What I care about is getting games as cheaply as possible.

[Mailer]

I don't think 30% is unreasonable to start with because of how Steamworks is already so feature rich and Valve has a good format for supporting publishers and developers out of the gate with whatever special needs they have for a particular product.
Besides, at certain milestones of sales the 30% mark gets reduced as an extra incentive, which I think is a good way of going about it.

Epic's strategy here is very bold in my opinion, because it sounds like this will be their new preferred model of paid exclusivity, except they are no longer handing out "safety net" cash at the start of the exclusivity anymore.

Instead they are letting publishers gamble on the game making enough sales during the 100% window on their storefront to warrant the deal.

I say "gamble" because it seems like a deal that shoulders a lot of risk on the publishers end this time around, and a lot of people speculate that Epic's new program is not going to work well because of that.

It will be interesting to see if any games gets tangled up in this new exclusivity plan, and how it works out for them. I can see ways in which it can work and ways that it won't work.
Ultimately though, l am kind of sad that they are committing to this as opposed to reinforcing their store with more features.

[Komarimaru]

Originally posted by muckymucks:

Originally posted by Komarimaru:

Just more money for Epic to lose, funny how they are trying to target Game Pass as well though.

Competition ultimately benefits consumers. I only have loyalty to myself. Valve, Epic Games, and Xbox can eat each other. What I care about is getting games as cheaply as possible.

Indeed, yet what Epic does they themselves admit they cannot sustain since has no profit.

Would be nice if they actually offered competition instead of tossing money into the void.

[Anxiety]

Epic desperately wishes to get rid of EGS, but somehow save face.

I can't explain their self-destructive tendencies in any other way.

[aiusepsi]

The Epic Games Store is losing more than $100 million per year, one year more than $200 million. Anyone is going to look greedy compared to someone prepared to light that much cash on fire, even if by an objective standard they're not.

[Crazy Tiger]

I think whatever cut a store asks is fine. It's a thing between developers/publishers and the stores, it's none of my concern. And no, I don't believe the marketing lines like "it'll lead to cheaper or better games" since I'm old enough to have been around that block a few times in the gaming industry now.

[J4MESOX4D]

Last act of desperation. I read somewhere else that they've essentially abandoned their quality control and are now adopting a quantity policy on the store and are also housing developers that were once-banned on Steam.

Publishers will still make more on Steam even sacrificing a 25-30% cut just by the sales potential on here in comparison. Epic have already had their pants pulled down by millions of gamers grabbing freebie after freebie and never using the store again and I'm sure many developers will use this window to get freebie publications before ultimately coming to Steam.

If they want a bumper payday off the bat then they should come here immediately rather than having reduced sales, getting criticism and then selling on here at a discount to less interested users.

[[N]ebsun]

If it was too high, devs wouldn't sell on here. Since they still do, then I guess it's still worth it for them.

[( ( < < <🤖> > > ) )]

Originally posted by muckymucks:

Originally posted by Komarimaru:

Just more money for Epic to lose, funny how they are trying to target Game Pass as well though.

Competition ultimately benefits consumers. I only have loyalty to myself. Valve, Epic Games, and Xbox can eat each other. What I care about is getting games as cheaply as possible.

i believe competition is the beginning leverage to get more money out of customers....

it might seem good for customers in the start... but from my experience its just ways
for rich people to get richer from a consumer base that is full of distractions....

game devs can charge less if they are paying less in distribution fees... are they doing that..

[Start_Running]

Originally posted by muckymucks:

I just read that Epic Games plans to give 100% of revenue of new games to publishers in the first six months for exclusivity on their platform, then take their regular 12% cut after that. Which got me thinking if Valve was too greedy taking 30% of sales.



https://www.rockpapershotgun.com/epic-will-start-offering-devs-100-of-revenue-for-epic-games-store-exclusivity

the better question is. Is EGS actually making money?
Because even they themselves admit they're not being profitable.
I mean lets face it. When you have an inferior service you have to charge less.
This likely is EPic saying that they can no longer afford to payout for exclusivity as they did before .


It's happening folks. Sweeny's Cash Reserves are starting to run low.

[DiceDsx]

Originally posted by Start_Running:

It's happening folks. Sweeny's Cash Reserves are starting to run low.

Nah: Fortnite prints so much money that they could probably fund the store at loss forever if they want.

The money reserved for the store is definitely diminishing, though: I doubt they want to offer free games and coupons at loss forever, after all.

[bidulless]

hello

May be it can be interresting to read some studio/dev comments involved into this process here rather than the current "social" people ..
But i do not think it will happen unfortunately

[Aachen]

What would you consider an appropriate amount of revenue and which numbers support that assessment?