Customers reports

[Sphinx]

I have my first store in caimpaign mode. I currently sell shirts and have leveled up to the maximum reputation on shirts for my concept but on my customer reports most people say "they didn't have what I came looking for" (about half the reports say this and it happens in all the segments)
I tried having clothes from different brands and also lowering the sales price but it doesn't seem to help, what can I do to change this? Do I need to offer other types of clothing other than shirts?

[rmemech]

yes, they came to your clothing store but didn't find the pants/shoes they were looking for=( i know, a T shirt shop is a great idea, but if you notice the concept point buys, they look for shirts/pants/shoes in clothing..etc. you cannnn run your store with just shirts, but there will always be people looking for other stuff under the "clothing"

[Haend]

Originally posted by rmemech:

yes, they came to your clothing store but didn't find the pants/shoes they were looking for=( i know, a T shirt shop is a great idea, but if you notice the concept point buys, they look for shirts/pants/shoes in clothing..etc. you cannnn run your store with just shirts, but there will always be people looking for other stuff under the "clothing"

Say, how much of that is based on the item segment? As in, will I still get a lot of that report if I sell half of the products available? For example only stocking half of the cans available in game, but having other products from three categories available?

[rmemech]

i have no real experience IRL retail, but i'm obsessed with this game. I'm not sure what you are asking? I just put everything in the store, and put the stuff nobody want to buy on sale (looking at you expensive mushroom pizza)

[Dennis]

No hard data or experiments to validate, but I play assuming these parameters and do okay.

I suspect that customers have quality/fashion/luxury/"Color" ranges for an article type they are looking for when they have the article type in the entry bubble. Color is what I call their preference for a certain article of the grouping of same stats (the 4 colors of a shoe design) . They look for an article that is close enough to the sweet spot in all the areas to buy. Perhaps Price is a wildcard that makes all the others better/easier to hit.

If you don't have a match, 'couldn't find'. I assume a Bell Curve and a significant % are unattainable while maintaining profitability. Also, I suspect the % is inflated sort of if when a customer's follow up interest is not met, that also counts. If that is the case, every customer that doesn't empty their wallet is a fail.

[kiska87]

I have a clothing store with every item of shirts/pants/shoes in it and still, nearly half of the customers are complaining, that i didn't have, what they were looking for.

The shop is located in a low traffic area, so i keep the shelves always filled.

They are probably looking for other things, besides clothes.

When i'm standing outside of my store, i notice that there are a lot of people, who are walking by. They stop for a sec and then they go, they don't even enter my shop or ask me ("?"-bubble).

[Seftak]

Originally posted by kiska87:

I have a clothing store with every item of shirts/pants/shoes in it and still, nearly half of the customers are complaining, that i didn't have, what they were looking for.

The shop is located in a low traffic area, so i keep the shelves always filled.

They are probably looking for other things, besides clothes.

When i'm standing outside of my store, i notice that there are a lot of people, who are walking by. They stop for a sec and then they go, they don't even enter my shop or ask me ("?"-bubble).

Well, when you walk on the street do you enter every single shop you pass by?

[Sphinx]

Originally posted by NCE Dynnys:

No hard data or experiments to validate, but I play assuming these parameters and do okay.

I suspect that customers have quality/fashion/luxury/"Color" ranges for an article type they are looking for when they have the article type in the entry bubble. Color is what I call their preference for a certain article of the grouping of same stats (the 4 colors of a shoe design) . They look for an article that is close enough to the sweet spot in all the areas to buy. Perhaps Price is a wildcard that makes all the others better/easier to hit.

If you don't have a match, 'couldn't find'. I assume a Bell Curve and a significant % are unattainable while maintaining profitability. Also, I suspect the % is inflated sort of if when a customer's follow up interest is not met, that also counts. If that is the case, every customer that doesn't empty their wallet is a fail.

This makes a lot of sense. Maybe sell more things with lower fashion since the area I'm in is majorly farmers.
I'll still try to get enough points to sell other articles of clothing but I imagine I just picked the wrong types of shirts to sell

[kiska87]

Originally posted by Seftak:

Well, when you walk on the street do you enter every single shop you pass by?

Of course i do! Sorry, i'm just joking.

But for what purpose does the game generate these pedestrians?

I assume that these the ones, who complain, that i didn't have, what they were looking for.

So even when i have a clothing store with every single item in it, there are always people, who are looking for something else?

That means, it's impossible to meet everyone's expectations unless i have a store with a mixed concept for clothing/food/electronics(?)

[Seftak]

We have debated on this subject in another thread and no one has a clear answer on the subject... Sorry.

And all the foot traffic passing by your store are possible customers, i guess, but your store just does not interest them. There will most probably always have people just walking by ignoring your store, as in real life, but the higher your reputation, the more marketing you do and the more advertisement you buy then the less you will have people just walking by and not entering.

In my 250 days old grocery in a very low population area the % of people just walking by is pretty low.

[Dennis]

Originally posted by kiska87:

Originally posted by Seftak:

Well, when you walk on the street do you enter every single shop you pass by?

Of course i do! Sorry, i'm just joking.

But for what purpose does the game generate these pedestrians?

I assume that these the ones, who complain, that i didn't have, what they were looking for.

So even when i have a clothing store with every single item in it, there are always people, who are looking for something else?

That means, it's impossible to meet everyone's expectations unless i have a store with a mixed concept for clothing/food/electronics(?)

As Seftek said - this is all conjecture. But I believe that is incorrect. People have to enter your store to be unhappy enough to know they want to complain. Once they are in the store - the biggest cause of that complaint I believe is price. They may Really Really want Broccoli - and you have fresh yummy broccoli by the bushel. But they aren't wiling to pay the $20 (or whatever) - So you don't have what they want. The second biggest cause for me (I think) is sold out Items.

I don't think they ever enter and complain about not having an article from a different Concept. But that is strictly gut feeling based on game play and what the Dev is going for. Seem's an overly harsh mechanic if that's the case.

[Seftak]

Ohh i totally forgot to talk about that point. Yeah i do not think either the customers non entering the store are the ones complaining. But i hope one day we will be able to ask customers leaving without buying anything what they were actually looking for.

Maybe have another job for employees : surveyors? or pollers? (Sorry, french here and i have no idea how you call people doing surveys on the population...) So they can interrogate customers on what they are looking for in your shop and why they did not buy what they wanted.

Also a way to have the real daily reports on customers complains and eeerrmm compliments? I guess? Not just a total of every monday since the store was open for example.

[kiska87]

Thanks for your answers.

Based on my observations, there are just a little few people who are leaving without a bag and those are mostly the ones who were asking for help and the sales assistant was not fast enough.

But i watched some customers going to a shelf (looking for a 2nd or 3rd article) but didn't take anything and instead, they finished their shopping trip with just one item.

So it could really be the case, that those are the ones, who are complaining and it's simply because the price is too high.

Originally posted by NCE Dynnys:

I don't think they ever enter and complain about not having an article from a different Concept.

I hope so.