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Try the key combination STRG+Q and look at your stats: How much do you produce (lower bar), and how much do you actually need (upper bar)? If you produce too much, you'll be paying for production lines where you cannot sell the product to your population. And, no, selling it in your trading post won't give you a net gain, it will only reduce the amount of money you lose. Also, unless you have at least electricity available, do not produce your own steel beams, but buy them from Archie. (It's cheaper. Really.)
Also, do you have any auto-buy things going on - be it via trade route or via your trading post?
However, the instantaneous nature of your loss of money as well as the fact that it never went below 500 indicates that you're auto-buying something that you can afford under normal circumstances, but not when your population is low.