Price increase on March 5, 2023

[Mercator de Vita]

I've just looked at the price history for this game on steamdb (https://steamdb.info/app/653530/), and for some reason it became more expensive across many regions on March 5, 2023. In my region specifically, the price increased by 50%. Is there any reason for that, will the pricing change back in the future?

[sc3ptic]

because customer is milk cow in todays meta.

[Mercator de Vita]

Originally posted by sc3ptic:

because customer is milk cow in todays meta.

According to western AAA game developers? Sure. Otherwise, I wouldn't say that is true.

Judging by a 6x price increase in Argentina and Turkey, this looks like a result of Valve's automatic regional price calculation (if I remember correctly, Valve changed how it works half a year ago causing an outrage among the people due to games becoming more expensive everywhere) rather than the developer suddenly raising the price. I wish Lucas Pope would see this and react somehow...

[Paul]

Wow, you're right. Sneaky Lucas did a price increase right before the summer sale! This kind of ♥♥♥♥ should be illegal.

The US price remained the same while everyone else got shafted.

[dantès]

I've seen this across many games on steam. I'd keep my eye on certain games throughout the year.. waiting patiently for a sale, when a price increase raises the overall price and the sales percentage remains the same.

it is what it is. ppl are still entertaining the supply chain/covid price hikes.

game is still worth the price.

[nachums]

In some countries, this is illegal, so the developers should be careful doing this.

[The Renderer]

You can all take off your tin foil hats. There was no price increase, Steam adjusted the conversion rates for a lot of currencies back in spring. Look at the dollar price, it didn't change.

[kroltan]

In October 2022 Steam updated the recommended regional pricing tables to adjust for inflation and relative purchasing power changes.

https://steamdb.info/blog/valve-price-matrix-2022-update/

It is up to each developer/publisher apply those pricing changes, so some might have not yet updated, and some updated somewhere between October and today, in coincidence to any other change they had to do in the Steam store.

I suspect Lucas Pope or whoever handles the Steam page for him were doing some other maintenance on the store page and saw that the recommended and actual regional pricing didn't match.