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haven't you heard about the sweet deals Epic games was making with publishers for exclusive rights. It's almost too good to pass up, which is why many devs accepted it..
If Steam would disappear they'd raise prices even without providing adequate serivices I'm sure.
they have lower fee for the pubs/devs per copy sold, not the same thing
Ubisoft wants to grab as many sales as they can for their own platform Connect but they also get a sweet incentive if they put it on Epic Games Store as well. In both cases they win because people rarely buy games on Epic Games Store.
The second benefit for Steam users is they get the version which has being patched and usually comes to Steam at 50% off.
THough I commend them for it, I know they are not doing it to "be nice"
They are doing it to reach quotas and htye know they have exhausted all the people who will buy it at full price, so they target the 50% half off buyers then the buyers who will spend no more then 20/30 on a game etc.|
Which is so much smarter and a far cry some silly companies like parafox that release unfinished games and then charge people dlc to complete it..... or rarely do 80% off sales (until recently when Eu4 was like 10 years old and eu5 a year or two away) and keep prices high wondering why they don't get any sales after the initial buyers. So they release more overpriced dlcs. and the cycle continues