How to advertise your films efficiently? How to identify the best agencies for your genre of film?

[angelosimba]

I've been having trouble finding the right agency for my film. I've seen that some target middle-aged men, others target young men, and others target young women and women. But which agency is right for the genre of the film? Has anyone identified it by genre? For example, comedy is for everyone, right? But which of them would be the best, since some target the same group? And if you hire more than two, the cost will be too high, so what's the balance?

[DuDu]

For your most valuable movies you want to do between 3 and 5 groups of advertisements... This game relies strongly on logic so if you approach something logically you can't make a [huge] mistake. :) Romances usually go very well for young people and women; actions go very well for the boys/men and as you said comedy is great for the whole family... Don't worry too much, you can easily earn multiple millions from movies on average even when you have between 600k and 1m spent on the marketing. :)

Another way to test out this would be to rush unlocking the Analytics and Statistics and then make a movie in each genre and write down what is suggested for each one, then combine those things when making films with multiple genres in the ad department.

[GustavMcMagnus]

There's a good guide already.

[Mark]

I have found:

NBG is good for everything.
Vien.. smart movies, thinking topics.
Nate... Everything.
Zola...smart movies, thinking.
Ross... everything, I always do romances with it as well... seems to work.
Spark... action, outdoors. adventure, hunt for treasure.
Velvet... Romance.
Spice... Comic book like age group and topics. Fashion, health.

So for a thriller, drama I went for:
NBG, Ross, Nate.

Romance: Velvet, Ross, Nate.

[Big Daddy Smooth]

where is advertising at? most of my stuff lock like i got a demo version of the game saying This upgrade will be available in later version of the game wth

[Dragonblade]

Originally posted by Big Daddy Smooth:

where is advertising at? most of my stuff lock like i got a demo version of the game saying This upgrade will be available in later version of the game wth

you have to research and build a marketing department in your distribution center