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I believe the only "legit" way to max profits any further, would be to start again and not buy into the licences. This will keep store costs way down while securing more-or-less the same income.
Personally, I used the 'Richer Customer' mod to secure the last 4 store growth upgrades and skipped that horrific grind before I lost total interest in the game.
You arent missing anything.. This is how the Dev/s want the game to be, they do not want to fix the Economy of the game to allow for more profit, the max you can see no matter how you run the store and whether you buy all the licenses or not or how much you price the products, You will always be capped between 4k to 5k Profit per day on average, of course if you dont stock anything for a day or two and dont pay the daily bills you can get a little more profit that day, but you will need to restock the following days so that eats into the profits anyhow
They have profits fixed to only allow so much to keep players from going thru the content that is available too quickly , which in my opinion is the silliest thing I have ever seen..
If they make the grind less and allow us to keep rolling along and being able to unlock expansions and licenses more easily, players wouldnt become frustrated after 200 hours trying to get things unlocked, or having to grind out 30 real life hours to afford a single mid to late game expansion, I am 300 hours in and at store level 90 and have 5 expansions left to do, and 6 licenses, which are all duplicate type items of ones i already have, so I honestly dont care about them, I have stopped playing due to the time it takes to get things opened, If they ever decide to be nice to the players and allow for more profits, I may play again, I never use mods so its all vanilla grind grind grind, and I am over it now..