Why would one ever develop a game for "young" or "mature" instead of "everyone".

[Morkani]

Seems like developing games for young or mature players is cutting your market in 1/2?
The only reason I can think of is if your using a publisher and they specifically want it, but....why?

[DortSnort]

Originally posted by Twitch.TV/Morkani:

Seems like developing games for young or mature players is cutting your market in 1/2?
The only reason I can think of is if your using a publisher and they specifically want it, but....why?

It's easier to target a game like Poo (that virtual pet game we all used to play when we were young) or Fruit Ninja for the young audience, therefore making them more recommended to the children - which are the main people who play games on mobile -, than marking them as 13+ (that's the only way you can actually translate the "Everyone" rating into irl) and therefore kids not being allowed to play them (or at least for this game).

It's just a marketing business to target a specific audience

[Morkani]

No, i understand that, IRL that makes sence, but ingame, it doesn't make sence, you have limited resources, why spend them on a game that's for a young audience or a mature audience when you can make a game that's for everyone and both the young and mature people will buy it?

[Njã¥l]

Originally posted by Twitch.TV/Morkani:

No, i understand that, IRL that makes sence, but ingame, it doesn't make sence, you have limited resources, why spend them on a game that's for a young audience or a mature audience when you can make a game that's for everyone and both the young and mature people will buy it?

You make a good point. I suppose it's made simple and child friendly. It would make sense financially if they are easy and cheap to make. The E rating may be the better choice depending on how the game makes them to be

[DortSnort]

Originally posted by Twitch.TV/Morkani:

No, i understand that, IRL that makes sence, but ingame, it doesn't make sence, you have limited resources, why spend them on a game that's for a young audience or a mature audience when you can make a game that's for everyone and both the young and mature people will buy it?

I'm guessing all the games in this game dev tycoon universe are stored on these categories.

So like, if you make a game for young audience, it'll be published in a store made for young audience. If you make one for everyone , it'll be stored in that area.

And now, there are the 18-year olds who might not be into horror or gore or whatever, so they'll want to go for everyone and if they see a childish game like let's say Poo or some My Little Pony thingy, they're not gonna like it.

In real life, games for everyone can be this Fortnite, most of the tycoons on the internet, most clicker games, etc

[slushpuppie87]

I created 'Pikamen' for the GameBoy just for kids, and it was a roaring success. On the other hand, I felt that my Hitman rip-off series 'Killer' was so gory it could only be for a mature audience. I was right and had a great franchise there, ending only with 'Killer 4: Killer4Life' lol

[Seven Foot Sock Monster]

Each platform has a different age demographic and each topic has a different level of appeal to different age groups. You'll always sell more copies if you target the key topic and demographic for a particular system.

In game terms this works out as weaker review scores. All things being equal, if you put an "everyone" title on the Tes instead of a game targeted at younger audiences, your review score will be lower and you'll sell less copies in total.

Also your first mature game will get an early sales boost due to the free marketing that comes from the interview you give to the press.

Personally, I also take great joy in using blatant innuendo when naming titles aimed at younger audiences. Pokeyamom, Naughty Teacher, Desperate Elven Maidens, Shake Yo Money Maker - that sort of thing.
Sadly crime is only appealing to mature audiences, so "Grand Theft Porno" isn't as funny as it could have been :(

[Morkani]

Thanks, you seem to have this all figured out, I still can't figure out the sliders and how to "dial" them in. also, how does the % numbers on the right factor into it all? (should i be trying to get them all to 100%?)
I understand the whole +++ ++ (although I don't know the difference between -- and --- ), and i'll usually put the +++ at the top of the slider and ++ about 60% down, but I get crapy reviews. If I can figure out how to do the sliders properly, then I can focus on which games to pair with what audiance ect ect.

[Njã¥l]

Don't focus too much on the slider positions. You need to see the end results of the coloured sliders. They tell you how much work you put into a certain topic. How much time do you want to spend on map designs, mechanics or story for example. It's up to you to figure out what makes a game better for certain genres. If you analyse the feedback for the game after release you get to know what works and what don't. That's when you see the plus and minus symbols when you release more games if I remember correctly. More + or - the larger the effect.