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Thank you for the information appreciate you
But humble is like... one of the least shady key sites
from my understanding GMG working directly with steam itself and not the publisher or dev. they get the keys from the storefronts and then sell them. From the publishers perspective it would be like a lot of their games sold at once as GMG buys them in bulk from steam at a discount (how would publishers have keys for the storefront without the storefront getting a cut? Hence being called a reseller, they buy the keys and resell them lol). At least now adays that they are more legitimate.
So it literally is just profits for steam lol.
The question may be, "why does steam allow this?"
The answer is they simply put up with it because the more people with steam installed the better, eventually you'll make a purchase on steam even if you frequent keys, plus they don't count key purchases towards the offical reviews anymore. Mostly to stop devs from handing out mass free keys to bump their reviews but it is something that is true.
Yeah GMG is legit but its just a reseller, they aren't a different storefront that works with publishers and devs while taking a lower cut... thats epic games LMAO
Steam directly profits off it what are you even talking about? they are the ones selling the keys to GMG in bulk at a discount who then sell it to people who wouldn't buy it from steam. its a win win for steam they'd be dumb not to use this type of way to move excess product
From my understanding they source the codes in bulk from the developers/publishers, steam has no involvement in it. Now that may be an old understanding of course, but nothing online indicates that they ever started working directly with steam.
Altough I'd gladly look at your source of info!
Developers even on steam have the right to generate and hand out keys at any time, steam allows this for giveaways, reviewers, etc... but they can just generate and sell keys to 3rd party sites.
I can't say for 100% sure this is the exact thing happening but that it's kinda what we know so 🤷