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-Maybe- the sheer number of "Horrific" elements were more limited, Maybe it wasn't constant in your face horror warranting it to be classified as a horror game. And so the game is not touted as such at any point when it is available to actually purchase the game. Did I find horror elements in the game. Yes. There were a number of "weird horror" moments sprinkled amid the game-play. More than a dozen of them that I can think of without naming them for the sake of spoiling the content of the narrative.
This game was a refreshing use of the SCP foundation lore that didn't feel forced or heavy-handed or just using the IP. It fit well within the framework and the SCP's used felt natural and the well thought out story gave SCP vibes and used the themes without feeling forced.
No it wasn't some typical "survive waves of or a single body horror baddie during a containment breech" like most lazy games set in universe seem to be. The SCPs weren't just lazy writers stand in for the bogeyman and free developed monster gallery of a low tier, no effort asset flip game. The game wasn't full of cheap jumpscare moments, and jarring terrible music but it still managed to give horror as you wandered the facility trying to escape, or drove the lonely roads, navigated atmospheric liminal spaces or snuck through the night.
Seeing as it went from "Twisted gameplay mechanics" to a "twisted psychological thriller" title, my guess is they didn't know what to call it (genre wise) or what to mention about it and just put "A Weird First Person Horror Experience." first and I guess since it isn't really scary or whatever (don't know what the reviews said) they were like "Oh crap, we gotta fix this" and then edited the store page info and whatnot.
There can only be so many reasons as to why they changed what they changed. You'd get your answer soon enough, if what I said isn't the main fact.
Could have also been a bait and switch (mention horror to draw in the horror fans and boom, switch the info when they start to complain/leave negative reviews)
Not even I think this, and I made the topic. I think it's more likely they had a vision but not the talent or budget to actualize it, and so they pivoted away from what they originally intended - and vocalized to the public - towards something they could actually make.
Whether the change in direction was intended or reluctant, It's unintentionally deceptive to have changed direction so close to launch rather than deliberately so, and really isn't a bait and switch either way.
I always envisioned Go Home Annie as what it is now and believe we had both the talent and budget to realize exactly what we planned.
We decided to turn the descriptions into "psychological thriller" to avoid letting people down.
Still many people expected hardcore horror from it based on the demo. That's on me. The game's prologue was always meant to be a bait and switch with a twist at the end where the game literally changes genres. I wanted it to be a special, unexpected experience. It's not going over well with everyone, but it seems most people like the game. Thank you for playing!
Thanks for your honesty.