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For that exact reason I need to be honest about how crooked it is to lock in-game content behind products in real life.
I seriously hope this doesn't become the new normal trend for gaming companies to squeeze more money and out of their p(l)aying customers. The gaming community is not the smartest when it comes to detecting shooting themselves in the foot. We see it increasingly and ever growing. Which is how we got stuc with DLCs, time-limited DLCs, pre-order-bonuses, paywalls, microtransactions, lootboxes etc. All things the gaming community obliviously and blindly is happy to cash out for.
I don't know what game started it, but I personally first saw it on Evil Dead The Game, where actual in-game content was only available through the purchasing of a physicial collector's edition, none of the less.
Not only do I not do physical releases because of environmental reasons and moving houses/countries a lot, but the bigger picture is that it's just wrong to bring FOMO to a next level by chopping up game content behind real world items and merchandising.
We're paying customers here, while pirates get ALL content and DLCs for free.
It's basically rewarding piracy.
Hopefully this marketing stunt will die off before it catches on, and that the DLC will be made available on digital stores soon enough.
But then I do spend a lot of time playing FFXIV which has never locked digital content behind a physical collectors edition and has always offered a digital collectors edition to get the collectors edition digital content if you don't want to drop 150 - 200 for each expansion. So I do have higher expectations.
Omg. What you just wrote is so true and I agree with it soo much.