1.
If paid mods are supervised with good faith will lead to more content that you can decide to buy or not to buy.

2.
Paid DLCs are giving you the possibility to buy content for your game that othervise might not have been funded.

3.
In-game cosmetics purchases will fund the game and it will be a lot more colorful when your opponent kills you with his ultra-epic shining blade.

Grow up kids. These options can be good. It's not about greed, they have to make a living. And you don't have to buy those things to play. Would you rather pay a fee like you have to do when playing WoW? (That doesn't really directly encourage the company to make more content.)

Just accept the fact that you don't get no ♥♥♥♥ for free.