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Rapporter et oversættelsesproblem
It may be possible to salvage their dream by going Free to Play and then selling minor upgrades ingame, coupled with a massive media blitz - free copies to reviewers with all the unlocks, etc. Even if they went F2P with ads in the game, and a $6 fee to remove them, that would be acceptable. If they told the GoI fanbase that this is the 'original' airship fps and that it has boarding, swords, and all that stuff GoI doesnt have - they would jump on it if the price was low enough. Ludo has always just seemed to have ZERO interest in marketing - to the massive detriment of their own game and everyone who enjoyed it.
As an independent game, ABu had every chance to succeed, but Ludocraft failed at promoting the game (they did try, but the efforts seemed misdirected to me, mostly showing up at cons, LAN parties and charity events... there was some lets plays and reviews tho), failed to make it accessible, and failed to follow up with support after release. I am guessing they didn't do so good with securing funding either. I think the whole perk/flaw system wasn't properly tested before release and therefore the release was rushed and dropping the support after few minor patches, even though there was many acknowledged issues, seems to support this theory.
In one of those previews/interviews, they did talk about a possibility of a Free to Play model. They actually kind of do have it in the form of demo version, but the download is hidden in the game's site where few people will come look for it instead in the Steam Store page, for example. Why they half-assed it like that, I will never understand.
Let me point this out, the main reason people went for GoI instead of this isn't because of marketting alone. i didn't see anything on this or guns of icarus in terms of advertising.
the main reason why i chose that over this is simple; Ship design, most of those ships look like airships. while what ive seen of this... they look like wooden rafts someone decided to make out of boards in there back yard and strapped baloons to the top.